Rate, the lender formerly known as Guaranteed Rate, has appointed Daniel Manginelli to lead its nationwide sales coaching program: Success Coaching Solutions. The program offers bi-weekly coaching sessions for the company’s mortgage professionals.

Manginelli has over 35 years of mortgage industry experience in the lending industry and is a coach himself. He founded the Manginelli Group, through which he’s coached and mentored thousands of salespeople. He is asoalso the author of two books: “SHAKE IT UP! Big Dreams and Bold Choices on The Road to Success” and “Wake Up! Jumpstart The Life You’ve Always Had in Mind.”

“I believe the best coaches and mentors have lived what they coach … My goal at Rate is to integrate technology into the coaching platform, ensuring accountability and leveraging Rate’s tools to their highest and best use. We aim to double each sales individual’s growth within twelve 12 months,” Manginelli said in a press release.

“No one is better armed to launch and deliver on this commitment than Dan. We are thrilled to welcome him to the helm of this mission-critical program,” Rate CEO Victor Ciardelli said.