Improving Your Business
Stories, articles and advice aimed at improving your business
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We tested three AI tools commonly used by real estate agents: ChatGPT, Microsoft Copilot and Google Gemini.
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Some local brokerages addressed buyer agent compensation issues head on, even before the litigation settlement by NAR.
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CoStar Group Inc., a global real estate information marketplace, will acquire Matterport, which pioneered the development of “digital twins”: the 3D capture method which can deliver photorealistic, virtual home tours.
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From scheduling to photo editing and everything in between, there’s a lot of ways AI can boost your business. Here’s how three Metroplex agents are incorporating a variety of artificial intelligence applications into their day-to-day real estate operations.
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“Curiosity is essential. Regularly ask, ‘How can I make my business better?’ ” writes RE/MAX co-founder Dave Liniger. His new book “The Perfect 10” is out soon.
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Instagram has become an invaluable tool for agents looking to expand their reach and generate client leads.
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Leads are the lifeblood of a thriving real estate business, and the decision to invest in them should be approached with caution and strategy.
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For real estate professionals, lead generation is not just a skill but a necessity. Innovative strategies are key to attracting clients.
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One of the biggest hurdles facing residential builders is raising awareness of their projects among prospective buyers, according to Zillow’s recently released new-construction consumer housing trends report.
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Compass recently announced the start of its new Performance Tracker, designed to help agents track and analyze their business metrics.
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The real estate software provider Top Producer is launching a new product: Social Connect, the company’s first-its-kind lead generation tool.
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The AI program ChatGPT mimics creates home listings with desired industry lingo, dropping real estate buzzwords with apparent ease. Can you tell the difference?
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Providing a 3D floor plan where buyers can virtually immerse themselves into the space is key to securing an in-person viewing.
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The tools include MoxiEngage, a CRM specifically designed for real estate agents; MoxiPresent, a comparative market-analysis presentation tool; and MoxiHub, a brokerage intranet.
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Real estate technology platform MoxiWorks recently announced the acquisition of ActivePipe, a lead nurturing platform for real estate professionals.